AI visibility blog: how AI picks the companies it names

Your customers ask AI who to buy from. Each article answers one question about how AI picks, with runs we did ourselves and the method shown.

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Questions people ask

Why does AI name my competitor and not me?

Why not me

What is the Nenn blog?

The Nenn blog answers one question per article about how AI tools like ChatGPT pick the companies they name. Nenn (nenn.io) is an AI visibility tool from Hamburg. Each article starts with the short answer and shows data from runs we did ourselves. Then it says what to check on your own site.

Pick a topic about AI answers

Pick the topic that matches your question. Each article sits in one of four.

    All articles about AI answers

    Newest first. Each line says what the article answers, so you can see if it fits before you click.

    How do we test what AI answers?

    We ask an AI model typical buying questions many times. Then we count what it names and cites, and write down where the method stops.

    CRM
    Email tools
    Website builders
    +10 more
    OpenAI modelweb search on

    115 runs · 1-2 Nov 2026

    Scheme: 13 software questions sent to an OpenAI model with web search, 115 runs counted, 1 and 2 November 2026.

    • Real runs, counted

      Our current data set has 115 runs of 13 buying questions about software, asked on 1 and 2 November 2026.

    • The engine is named

      The runs use an OpenAI model via Codex CLI with web search, not the ChatGPT app. Every article prints this note.

    • A date on every number

      Each number has a source line and the date we checked it.

    • Limits said out loud

      AI answers change from run to run, and all 13 questions are about software. When our runs cannot answer a question, the article says so.

    AI changes every month. Can a blog article still be right?

    Yes, if it shows its dates. Every article prints when we ran the questions and when we last updated it.

    Dates you can check
    The run dates sit next to every number from our runs. The Updated date sits under the title.
    New runs, new numbers
    When we run a question again, the new numbers replace the old ones and the Updated date changes.
    No promise of a mention
    An article shows what AI read and named in our runs. Nobody can promise that AI will name your company, Nenn included.

    Questions about the Nenn blog and AI answers

    Where does ChatGPT get its information about my company?

    When search is on, ChatGPT can read the web before it answers. Without search, it answers from what it learned in training. Our own runs used an OpenAI model with search on, and it searched in most of them. It then cited the pages it read, often on company websites. Our article on getting recommended shows which page types it cited most.

    How can I see what AI says about my company today?

    Ask ChatGPT, Perplexity and Google a few questions your customers would ask, and write down who is named. Here is how to check AI answers by hand, with a log sheet. In the trial, Nenn asks for you and keeps the full answers.

    Are the articles only about ChatGPT?

    Not only, but most of our own numbers are. Our research runs so far use an OpenAI model. Each article names the engine behind every number. Nenn itself checks ChatGPT, Perplexity and Google AI Overviews every week.

    Do you take money to mention a company in an article?

    No. We do not sell mentions or links in articles. A company appears in an article only when it came up in our runs.

    Can I quote your numbers in my own article?

    Yes, with a link to the article and the run date. Please keep the engine note, because our runs did not use the ChatGPT app.

    See your own company in AI answers

    The articles show patterns across many companies. The trial shows yours: your customers' questions, the answers of 3 AI engines and the names in them.

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    Which help desk tool is easiest to set up?

    1. 1Rival A
    2. 2Rival B
    3. 3Your company?
    your company is not in this list yet.
    Mr. Nenn, the Nenn mascot, thinks about the empty place